Summary
Description
Media and Content Manager (Full-time, Permanent)
Location: Our office is located in Toronto, Ontario; however, this position can be located anywhere in Canada with flexible / hybrid / and remote work arrangements available.
Reports to: Director of Communications
Hiring Range: $75,000 – $80,000 annually, including a comprehensive benefits plan, pension plan, 3 weeks paid vacation, increasing to 4 weeks paid vacation in your second year of employment, a December break (usually a week) to recharge, wellness days, access to an Employee Assistance Program and professional development opportunities
Job Posting Closing Date: January 2, 2024
About us:
At the heart of Community Food Centre Canada’s work is the belief that food is a basic right. We bring people together around good food so communities can thrive. With more than 400 partners across the country, we build inclusive, culturally responsive Community Food Centres, share knowledge, create health-focused programs, and advocate for equitable policy change.
At Community Food Centres Canada (CFCC), we work on behalf of good food for all. Our collective approach at CFCC is founded on dignity and respect, equity and empathy. These values are core to our mission and outlined in our Good Food Principles.
CFCC is strongly committed to equity and inclusion within its community. We especially welcome applications from members of racialized groups, Indigenous peoples, persons with disabilities, persons of diverse sexual orientations and gender identities and others with the skills and knowledge to productively engage with diverse communities. We are committed to a selection process and work environment that is inclusive and barrier free.
We are committed to creating a supportive and inclusive work environment, and welcome candidates to speak about how their experience has demonstrated a commitment to Equity, Inclusion, Reconciliation and Anti-Oppression.
About the position:
The Media and Content Manager contributes to building CFCC’s brand and profile in the non-profit food and income security spaces.
This position leads on and oversees branding (design and messaging), content strategy and media relations for the department, and reports to the Director of Communications.
The role is a part of a vibrant team that supports in developing and executing organizational communications plans aligned with CFCC’s strategic objectives.
Responsibilities:
Integrated content strategy and development
- Further develop, implement and oversee an integrated content strategy that maximizes, repurposes and syncs content across all departments, touchpoints, and channels.
- Lead and iterate on CFCC’s ethical storytelling guidelines, developing stories founded on consent and told through a strengths-based, intersectional lens.
- Develop key communications assets, including writing compelling stories, key messages, and thought leadership pieces, in keeping with CFCC’s high standards for content and quality.
- Work with the Director of Communications to onboard and socialize CFCC staff on shared key messaging.
Media relations and thought leadership:
- Develop CFCC’s media strategy and annual media arc in collaboration with the Director of Communications.
- Support partner organizations with their media relations needs and work to ensure CFCC + partners proactively secure media coverage for key activities and issues.
- Conduct all media relations on behalf of CFCC, including, but not limited to developing pitches, press releases, media briefs, and Op-eds.
- Raise the profile of CFCC among journalists covering issues of food, income and social issues.
- Lead on development of public speaking notes and seek publicity opportunities outside of traditional media.
- Provide media + messaging training to CFCC and CFC spokespeople.
- Manage media monitoring, with regular reporting on media KPIs and updating key media lists.
Brand management and support
- Act as a key team liaison for the CFCC brand refresh and the organization’s ongoing branding needs, working alongside the Marketing Communications Officer and Director of Communications.
- Act as a key resource for CFCC staff seeking materials or support.
Partner and Program support
- Support partner organizations around brand, key messaging and communications needs, as required.
- Oversee launches of partner Community Food Centres, working closely with the Sites team.
- Support developing and disseminating annual impact reports to both partners and donors.
Team management
- Manage Marketing Communications Officer, supervising day-to-day activities and overall portfolio in connection to branding and design.
- Provide mentorship and performance evaluations throughout the year.
Values Alignment
- Align with CFCC values and contribute to the evolution of our culture, and a work environment that is grounded in Equity, Respect, Integrity & Accountability, Collaboration & Engagement, Leadership, Innovation and Impact.
Qualifications
- Minimum of 5 to 7 years of work experience and/or combined with related education or training.
- Post-secondary degree in communications, journalism, or related field
- Experience working in mission-driven and/or social justice organizations
- Passionate about working in an organization that values and promotes diversity, equity, inclusion, and reconciliation and that strives to work from an anti-racism and anti-oppression framework
- Extensive experience generating media coverage of issues-based stories and campaigns alongside deep knowledge of the Canadian media landscape
- Strong emotional intelligence and maturity in managing people, vendors, and projects. Bonus points for managing creative staff in successfully executing branding and design projects
- Ability to write clearly, concisely and persuasively for a variety of audiences and platforms, with excellent command of grammar, usage, and tone
- Proven skills in developing a wide range of effective, strategic communications materials and tools.
- Superior judgment and discernment when navigating complex, intersectional issues – from interpersonal to organizational to external.
- A track record of leading complex projects and completing them on deadline and on budget
- Demonstrated commitment to diversity, equity, inclusion and reconciliation through continuous development, modeling inclusive behaviors, and proactively managing bias
Assets
- Fluency in French (written and spoken) is a strong asset
Why work for us?
We offer:
➔ Comprehensive benefits package including extended health, dental, short and long-term disability insurance, membership in a defined benefit pension plan, 15 paid vacation days in your first year, increasing to 20 paid vacation days in your second year of employment, a December break (usually a week) to recharge, wellness days, access to an Employee Assistance Program and professional development opportunities
➔ a culture of mutual support where staff are committed to creating an equitable and inclusive Canada
➔ an opportunity to be part of a movement building health, belonging and social justice in low-income communities across Canada through the power of food
How to apply:
To apply, please scroll up and click Apply Now. Please skip the Professional Details (Skills) section and attach your resume and cover letter. In your cover letter, please share what you think makes you an ideal candidate for this role. Only those applicants being considered will be contacted. If you require any accommodations or technical support, please email work@cfccanada.ca (please do not email your application to this email). Thank you for your interest in CFCC.
